Advanced Call Analytics | Active

Advanced Call Analytics

Every call is analyzed, scored and explained - automatically. That's how your team improves call after call, with no manual listening.

In a typical call center, a manager only has time to listen to a small percentage of calls - and all the rest disappear without anyone learning from them. With Active, every call gets full AI analysis - tone of voice, strengths and weaknesses, and a reasoned quality score - so every call is a lesson for improvement. The rep gets instant feedback, and the manager gets a true picture of the team.

Call analysis screen in Active: quality score, rep performance, key metrics and the AI's reasoning
A real screenshot from the system

What you get

Automatic quality score for every call

At the end of every call, a reasoned quality score and instant feedback are generated - no manual listening and no random sampling.

Tone-of-voice analysis and strength detection

The system analyzes tone of voice throughout the call and shows the rep exactly where the call gained momentum and where it lost the customer.

Team-level insights for managers

A team-level picture - who's improving, who needs coaching, and where to focus the next training session.

How it works

  1. The call ends - and the recording goes straight to automatic analysis, without the rep lifting a finger.
  2. The AI analyzes tone of voice and identifies strengths and weaknesses throughout the call.
  3. A reasoned quality score and instant feedback are generated - the rep sees what worked and what to improve while the call is still fresh.
  4. The manager gets team-level insights - and coaches based on data, not gut feelings.

From sample listening to systematic improvement

Quality control based on random sampling misses most of what happens on the floor. When every call is analyzed and scored, coaching stops being a matter of gut feeling - and becomes a systematic process based on what was actually said in the calls.

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